Every consultancy has its methodology but Round's stands out for its clarity, simplicity and depth. People can easily understand Round's approach, see how it is relevant to them and use its detailed content to make practical plans that lead to lasting improvements.
The notion of a "journey" creates a very clear direction and vision, which not only aligns CRM and marketing executives, but also executives from other functions.
Andras Kondor, Head of CRM, T-Mobile Group
Save up to 25% of operating costs while improving customer satisfaction and employee motivation
More than ever before businesses are having to increase their competitive edge and customer-focus whilst driving down operating costs and complying with changing regualtory and legislative frameworks.
And if this balance wasn't difficult enough, organizations wanting to perform at a higher level also need to include employee motivation in the mix.
Balancing all these needs is pulling the business in different directions; exposing traditional planning processes.
Traditional planning is essentially linear whereby organizational capabilities are managed and developed in isolation of others. As a result linear planning is simply unable to cope with complex outcomes that require the alignment of multiple capabilities and stakeholder needs. In fact linear planning is now the main cause of external inconsistencies and internal tensions that are damaging the customer experience and impacting both the P&L and employee morale.
"A global brand operating in a low margin market was wasting 23% of their OpEx through the misalignment of capabilities; which was also damaging customer satisfaction and frustrating employees - all caused by linear planning."
Businesses trying to manage complex outcomes require more holistic planning methods that incorporate multiple capabilities and balance the needs of all stakeholders.
Round provides tools, products and services that will align your organization through holistic planning to deliver:-
- Increased sales
- Reduced costs
- Increased customer satisfaction and retention
- Increased ROI
- Aligned goals and reduced internal conflicts
- Improved employee morale
- Improved business leadership
For over 10 years we have helped organizations like Dell and T-Mobile align their strategic goals and operational capabilities; optimizing the P&L, customer satisfaction and employee motivation.
How can we help you?
Round's tools, products and services will enable you to:
- Assess the alignment of your organization
- Show the impact of all planned and proposed changes
- Identify all the capability gaps required to create alignment at your chosen level
- Optimize all planned and proposed expenditure to increase ROI
- Align the organization using holistic planning processes
- Create a cost-effective framework for enabling and empowering frontline employees to satisfy customers
- Embed the changes with training and leadership coaching
Are these business issues familiar?
"The new brand, advertising and marketing campaigns actually reduced customer satisfaction."
"We implemented a CRM system that provides great customer insight but we haven’t increased share of wallet and therefore didn't get the expected ROI."
"Our people are empowered but they are not driving change."
"We spent millions on new customer-oriented processes and policies, re-trained our frontline staff, gave them more decision-making authority and yet customer satisfaction and employee morale both went down!"
"Becoming more customer focused is increasing internal tension and conflicts."
Every time expected business benefits were not achieved we traced it back to a misalignment of capabilities such as metrics, processes, policies, management style, reward & recognition, culture, training, systems, data etc.
It doesn't matter what business problem you are trying to address, if you don't align all the capabilities that drive the outcome, it will undermine your efforts and prevent you achieving the expected ROI.
Still not convinced? Click on the following and answer 20 questions to see how aligned your business is. Then invite your colleagues in other parts of the organization to do the same. The results may surprise you.
Round's innovative customer centricity framework, award-winning capability assessment & planning software, change management methodology, operational training and executive coaching will help you and your organization to operate at a higher level. More